A Full Service Public Relations Company
Christine Keefer Soderbergh is an independent public relations specialist with over 20 years of professional experience in business-to-consumer and business-to-business communications. Through media connections that are continuously growing, fostered and utilized, Keefer Soderbergh bridges the gap between businesses and the general public, delivering aggressive PR campaigns that you won't find anywhere else.
Keefer Soderbergh is an experienced public relations executive, specializing in media relations. She is highly skilled in identifying, strategizing and capitalizing on current trends to develop creative story angles. This experience combined with her expertise in pitching the media has resulted in securing high profile placements for all of her clients in print, broadcast and online media with consumer, business and trade press. In addition, she is adept at arranging press conferences, editorial & analyst tours and coordinating special events.
As a media relations guru, her philosophy is to learn everything about a client’s brand, the marketplace, and the competition to develop an aggressive PR strategy custom tailored to the client. To ensure strategies are suitable to a particular outlet, she conducts broad research to ascertain the audience, the type of articles, columns & features that are published, the topics individual reporters cover, and the deadlines. Whenever possible, she will capitalize on current events, making your strategy timely and more relevant to your target audience.
Prior to becoming an independent consultant, Keefer Soderbergh was employed at one of the largest high tech public relations firms on the west coast. Following the birth of the first of her three children, she became an independent public relations consultant, also serving on the School Board of Directors as Public Relations Chair. Keefer Soderbergh has been working as an independent public relations consultant ever since and continues to grow as an industry leader.
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